#1 What is a Masters in MPC?
MPC is Media, Product & Community for a career growth in internet era.
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→ Masters in MPC abbreviates to Masters in (Media, Product & Community).
→ After 5 years of working in the internet startups domain, I have observed many people have grown exponentially faster in their careers without an MBA too. Whereas, a large population believes that an MBA is only fastest the gateway to a promotion, salary hike or a better job.
→ MPC is for Internet Citizens who need a different skillset to become wealthy. They need skills to those assets that can scale on the internet which is Media, Products & Online Communities.
MPC is Maths, Physics & Chemistry in our education system. However, it would have been great if it was Media, Products & Communities.
→ Why Companies will need this skill: Previously, companies hired folks with MBA because they had the knowledge (not skills) to become better suited for managerial roles. But now, internet companies are built on code, media & communities.
They will need more and more people who have a deeper understanding of
1. how to create and grow media on the internet
2. how to build or use software products to improve efficiency.
3. how to build or manage communities around the business.
Here is the symbol for Masters in MPC
Mini Case-Study:
MPC Teardown of Jupiter.Money (Neo-bank from India). How the new startup is leveraging all the three segments to build their business. This gives the signal of the talent needs for internet startups.
Product: Mobile App for Banking (Core Product), Whatsapp for Community to engage with Jupiter & Trello to show a roadmap for the community.
Community: Jupiter is co-creating with users to build first 1000 fans & faster feedback loops for product growth.
Media: Jupiter started a new media brand to propel the ideology of Neo Banking through videos and posts.
How are they inter-related?
Media influences the community
Community improves the product
Product improves the lives of the community
Future newsletters will cover Curriculum draft 1, case-studies, diving deep into each topic of the curriculum, jobs with MPC, etc.
Stay Tuned.